The Challenger Brand Recipe Book:
7 Ingredients to Accelerate the Growth of Your Food & Beverage Company
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Are You Ready to Challenge the Status Quo?
Complete the form to learn more about the 7 key ingredients and technical tools that challenger brands utilize and how they're critical to help your business create a recipe for rapid, efficient brand growth:
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The Challenger Project states a "challenger brand is defined, primarily, by a mindset – it has business ambitions bigger than its conventional resources, and is prepared to do something bold, usually against the existing conventions or codes of the category, to break through."
In a marketplace as dynamic and saturated as the food and beverage industry, the key to success is being a challenger brand. Aptean researched challenger brands, some well-known and some up and coming, to find the commonalities between these brands.
In this whitepaper we'll dive into:
- The 7 key ingredients we uncovered
- Implementable methods and best practices
- Real world examples of each ingredient
If you haven't already started searching for purpose-built food and beverage solutions, the time is now. Get in touch with our experts today.
Download the Recipe Book
Aptean is ready to be your sous-chef.
Discover how Aptean food and beverage solutions can help be an ingredient in your recipe for rapid growth.
