How is your organisation currently supporting its vulnerable customers?
Identifying, Acknowledging & Supporting your Vulnerable Customers = Enhanced Brand Trust, Increased Advocacy & Commercial Success
Consumer vulnerability has become a focal topic for regulators in the UK and Australia in recent years. A vulnerable consumer is generally defined as someone who is especially susceptible to detriment due to circumstances like disability, chronic illness, low income or limited communication skills – or life events like job loss, divorce or bereavement. Vulnerability can be permanent, temporary or sporadic, and can affect anyone.
No better time to start supporting vulnerable customers-download your free copy of our infographic to see how.